Avaliação do comportamento do mercado imobiliário residencial vertical de padrão econômico, diante dos impactos da pandemia da COVID-19, nas cidades de Goiânia/GO e Aparecida de Goiânia/GO

Abstract

Real estate and civil construction are strong pillars of the national economy, representing a significant portion of the Gross Domestic Product (GDP). The country's economic policy has a direct impact on the development of these sectors. At the end of 2019, beginning of 2020, one of the biggest pandemics in the modern world, COVID-19, began, affecting all countries, socially and economically. In this scenario, the objective of this work is to present the behavior of the real estate market in the cities of Goiânia/GO and Aparecida de Goiânia/GO, with regard to economic standard projects, given the impacts of the COVID-19 pandemic. Data was collected from reports provided by ADEMI/GO (Associação das Empresas do Mercado Imobiliário de Goiás) in the years 2019 to 2022. Based on these data, an analysis of the commercialization of economic standards in the cities mentioned in the period in question was carried out. Furthermore, the variation in the main economic-financial indicators related to the real estate market in the same period was analyzed, in order to compare the changes in these indicators with the innovation of projects. The evaluation of economic data, related to the direct effect of the Brazilian real estate sector, was essential to understand that as the economy declined during the pandemic period, adjustments were made to some indices so that the economy in general could recover. It was concluded that, despite the existence of COVID-19 and all the impact on the economic scenario, in this period, there was an increase in the trade of economic standard enterprises in the cities of Goiânia/GO and Aparecida de Goiânia/GO, when compared to the period in that there was no pandemic, which is evidence of a warming of the aforementioned market.